Helping hospo brands create the visuals they need to launch, market and grow
Hospitality, Venue and Restaurant Photography Services, Hamilton, Waikato, NZ
Bonjour, I'm Lucie! The creative eye behind 'Pictured by Lucie'
I specialise in food photography and content creation for restaurants, bars, and hospitality brands. Based in Hamilton, Waikato, I help showcase your dishes, atmosphere, drinks, and teams.
If you're after updated menu shots, Behind-The-Scenes content, or imagery that captures the feel of your space, I’m your girl.
Let’s tell your venue’s story through professional imagery that brings in customers.
Photography
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Food Photography
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Portraits / Staff Headshots / Team Photos
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Venue / Restaurant Photography
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Food Styling experience
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Event Photography
Support & Editing
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Photography Counselling & Assisting
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Art Direction
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Picture Editing & Retouching
Content Creation
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Stop Motion
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Reels / Short Videos / BTS (Behind-the-Scenes)
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Content Management
1
Hamilton Venue Photography Offers
Hospitality Photography Sessions are outlined below and include:
Editing, camera & lighting standard gear (using natural light where possible), travel to Hamilton location, com & licence.
Premium Session
eg. Full venue, headshots, menus, details, branding
4-Hour, 100+ edited images → $2,500
Comprehensive Session
eg. Interior, headshots, menus
3-Hour, 50 edited images → $1,500
Standard Session
eg. Food & drink menus
2-Hour, 30 edited images → $800
Refresh Session
(Limited to Natural light)
1-Hour, 15 edited images → $500
2
Ongoing Visuals Offers
Special offers for investing in several sessions per year.
Refresh your content half-yearly / quarterly / monthly.
12x Refresh Sessions
→ $4,600 (save $1,400)
4x Standard Sessions
→ $2,700 (save $500)
2x Comprehensive Sessions
→ $2,600 (save $400)
3
Production Rates
Production Costs & Hourly Support:
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Retouched Image (Photoshop) → $50
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Prop & Background Sourcing → $70/h
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Baking, Cooking & Recipe Testing/Development → $70/h
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Organising Models & Locations → $70/h
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Food & Prop Styling → $100/h
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Pack Shots → $100/h
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Art Direction & Counselling → $125/h
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Photography Assisting → Enquire
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Music Sourcing → Enquire
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Shooting Only/Shooting Video (depends on the project) → Enquire
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Clear Cutting (per clear-cut, not per image) → $25
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Setting up different locations → Enquire
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Travel outside of Hamilton City → $1.5/km
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Rush Edit (overnight/over the weekend) → $250
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Any work required on the week-end → $250
4
Add-ons to your session
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Additional Edited Image → $30
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Whole Gallery → Enquire
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Short Reel (up to 15s edited clip) → $200
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Long Reel (up to 60s edited clip) → $400
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Rounds of Revision → $125/h
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Stop-Motion → $65
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Second Shooter or Assistant → Enquire
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Studio & Gear Hire → Enquire
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Content Management → Enquire
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Film Photography → Enquire
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Nails → $65
Estimates/rates in NZD, no GST added.
Looking for Event Photography?
Investment Guide
Hospitality Photography Content Subscription
Fresh, styled photography and content delivered every month. Let me handle the creative direction and production, save time and money, so you can keep your marketing on-point and your socials active. Perfect for small teams and growing brands.
Every Hospo Photography Content Subscription includes:
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1 Session each month
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15 visuals each month: fresh content including one short-form video, so you can keep your venue in front of customers.
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Creative direction (you just need to organise the dishes and drinks you want to showcase).
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Online gallery for easy access to videos and insta/web-sized images.
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1 collaborative post per month (adding you as collaborator on Instagram post or reel - @picturedbylucie page).
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Bonus: optional collabs and brands crossovers, ideal for giveaways, reach, etc.
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Optional: Need someone to post the content? I help some of my hospo clients with their social content. Enquire for info pack
Event Photography
Authentic event photography that documents every important moment, from guest interactions and keynote speakers to behind-the-scenes details. Perfect for corporate events, brand activations, launches, conferences, and special occasions across Hamilton, Waikato, and New Zealand.
What’s included:
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Experienced photographer covering the event (please enquire for second shooter or additional coverage).
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All photos from the event (light edit).
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Photos delivered promptly within 3 business days.
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Online gallery for easy access, sharing and downloads to instagram/web-sized images.
I've worked with some of NZ's Finest
+ Inspiring Global Brands
My Food Bag, Fresh Start, Bargain Box, Made, Foodbox, Maison Vauron, L’Atelier du Fromage, Sky City Hamilton, Social Social, Vital Zing, Bowl & Social, Magic T, Broadsheet Media, The Green - A chef's table, Designwell, Daymark, Kohi Beach Eatery, Barre Figure, Rainger & Rolfe, Running with Scissors, Bobux, Lex Fleming Design, Le Rendez-vous crêperie, Dance Plant Collective, Kohl Tyler, Harry McAlpine, Bukibaby, Daniel Garcia Photographe, Mara Sommer, Paris Zig Zag, Palace Scope, Le Petit Futé, Eat Burger, Mizzoni pizzeria, Karajoz coffee, The Shadow Factory, L’Authentique, Pepler’s, FOLK coffee, Communion Brewing, Alliance Française Hamilton, Alpha St Kitchen, Lovebug, Groovy Group, Epic Foods, Clean Nutrition, Dental on Mahoe, Tieke Bistro & Bar, Archgola, The Southern Tea Co, Greenstone Creek, Palate, The Good George, About You Gift Box Hamilton Hotel, BodyiQ, Neo, Gilmour Studios, Hello Stranger, Prolife Foods, Haddrell's of Cambridge, Table Talks, NZ Hospo Awards, DTM, FaceStuff, Kind Design, Method Building Inspections, The Smoke Shed, 360 Restaurant Marketing, Frasers, Majestic Cafes...
Pictured by Lucie
FAQ
What types of photography do you specialise in?
I specialise in food, product, lifestyle, and brand photography, working with businesses that care about quality and connection. From styled food shoots to team headshots and creative product imagery, I focus on visuals that speak to your ideal customer.
Where are you based, do you travel or work remotely?
I'm based in Hamilton, New Zealand, and yes, I travel! Whether your business is in Waikato or further afield, I’m available to shoot on location or remotely. Travel fees may apply outside Hamilton.
How do I book a photography session with you?
Start by getting in touch through my contact page, book a complimentary call and I’ll guide you through the process, from discussing your goals and mood-board ideas to shoot day and final delivery.
Can you help with creative direction or styling?
Absolutely. I'm experienced in lighting, art direction, food styling, and brand storytelling, I bring more than just photography to the table. I’m happy to help refine your concept, source props, and create scroll-stopping imagery. If you already have a brief, that's super helpful, and if not, I’m happy to help you create one!
Do you work with restaurants & hospitality brands?
Yes, regularly! I offer restaurant photography sessions that capture your dishes, drinks, team, and interiors. These sessions are great for updating your website, social media, or menus with fresh, professional visuals.
What should we expect from a photo session?
Sessions are organised but relaxed. I’ll arrive prepared with a clear plan and the gear required for the project, and I stay flexible to capture what matters most. Expect collaboration, creativity, and an eye for the little details that elevate your visuals.
How are the final images delivered?
You’ll receive a private online gallery where you can download the images after selecting your favourites. If your session includes a set number of edited images, you can also purchase extras.
Can you also create reels or short-form video content?
Yes! I offer short video and reel creation as an add-on service. These work beautifully alongside your photography to boost your brand’s online visibility and engagement. Popular content creation options include stop-motion videos and behind-the-scenes.
How far in advance should I book?
I recommend booking at least 2 weeks in advance to secure your preferred date. For larger campaigns and sessions, more lead time is even better, it gives us time to prep, plan, and meet your deadlines. That said, don’t hesitate to ask for my availability. I can sometimes accommodate a quick turnaround depending on my schedule.
Can you source talent/models if needed?
Yes. I’m happy to help source models. Or you’re welcome to provide your own. We’ll plan it all together based on your goals and budget.
Do you offer retouching or editing services?
Yes, part of my training is picture editing. All final images are professionally edited, with colour correction, cropping, and attention to detail. I aim for a polished but natural look that aligns with your brand.
What make your services a good investment?
I blend creativity with commercial strategy, meaning every photo looks great, but also helps you reach your business goals. Clients say I bring a calm, thoughtful energy to sessions, with a sharp eye for detail, lighting and storytelling. If you're after photography that connects with your audience and aligns with your brand, let's work together.