Heart-healthy ingredients flatlay by Hamilton photographer Lucie Smeriglio, featuring Mediterranean-inspired elements.

Pictured by Lucie

NZ Commercial & Brand Photographer based in the Waikato

Specialising in food and product photography for brands across New Zealand and beyond. Based in Hamilton and available for remote work, I create visuals that connect with your audience and promote your business.

Get in touch

Brand & Commercial Photography Services

Strengthen your visual identity, whether you're re-branding, launching a product, updating your website, or refreshing your socials. You’ll work with a photographer who gets what your business needs, and makes the whole process easy.

Expert & Specialised Photography

High-quality visuals that showcase your business, food and products through authentic images that resonate with your audience, helping you stand out and make a lasting impression

Food Styling
& Prop Styling

Enhance visuals through expert presentation and carefully curated props for striking images that boost your online presence and look as polished as your branding

Content Creation,
Reels & Stop-Motion

Showing up with video content is a non-negotiable these days... Let me help you create delicious content that works beautifully along your photography and strengthen your brand

Hand holding branded blue Hamilton Hotel gift voucher against tiled floor by the bar and dark background.

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Film Photography

Available now

I’ve been quietly playing with film again, and I’m hooked. The textures, the tones, the anticipation... it all feels so special.

You can now add film photography to your session. I can’t wait to bring this timeless look to your shoot.

Enquire now

Enjoy every moment❣️

#nzmum #nzmums #nzmumsinbusiness #babysteps #kiwi

The lineup:

Box with all the essentials (tools, etc.)

Strobe light + remote

Strip soft box

Camera bag with 2x full frame cameras, 5 lenses, plethora of batteries, cleaning kit, speed light for backup…

Sand bags

LED Light

Backdrop stand and backdrop

Tripod and tripod head

Light stands

And yes, I buckled up my bag, I take my gear and my clients’ files safety very seriously 😁

#waikatophotographer #nzproductphotographer #hamiltonnzphotographer #nzbusiness #waikatobusiness

So grateful for 5-Star Reviews 🥰

This delicious waffle dessert was photographed for @lerendezvouscreperiecafe
📍Hamilton, Waikato, NZ

#waikato #waikatobusiness #waikatophotographer #nzfoodphotographer #hamiltonnzphotographer

This is the one thing I learned as a product photographer...
back when I started product photography at my first company job in NZ (@maisonvauron):

LESS is BEST.
And a clean product picture is worth a thousand overcomplicated shots.

@niuehoneycompany Product Photography for @aboutyougiftbox

Follow for more!

Link in bio for enquiries 🤗

#productphotography #waikatophotographer #waikatobusiness #hamiltonnzphotographer #nzproductphotographer

I just remembered I have not posted these to my feed yet! 🤗
Working with natural light for this one, playing with the light and the shadows it creates, adding depth to the scene 🙌

Yummy Food Photography for @alphastkitchen
Cambridge, Waikato, NZ.

Got a new menu or need to refresh your visuals? Drop me a line (link in bio or directly flick me an email picturedbylucie@gmail.com and we''l make the magic happen!)
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#waikatophotographer #waikatofoodphotographer #cocktail #hamiltonnzphotographer #cambridgenz

Loved doing the Event Photography for the @nzhospowawards at the @bnztheatre Hamilton, Waikato, NZ

#nzhospoawards
🙌 Congrats to all 🥂

#waikatophotographer #waikatobusiness #waikato #waikatoevents

Clean Food Photography for @skycityhamilton ✌️
I just finished editing these pics and now I’m hungry 😋

If you need to refresh your menu visuals, or have an upcoming new menu, check out my page and flick me a message!

🔗 http://luciesmeriglio.com/contact
📧 picturedbylucie@gmail.com

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#waikatofood #waikatofoodie #waikatobusiness #hamiltonnzphotographer #nzfoodie

Ever wondered what goes into a gift box shoot? Take a sneak peek!

About You gift boxes feature premium products from around New Zealand and Australia that are almost too good to unwrap.

Shot in the mighty Waikato, New Zealand by yours truly 🤗

Photography/content: Lucie Smeriglio @picturedbylucie
Director: Lucie Pernicova @aboutyougiftbox
Styling: Dania Brodie @darnz44

#nzbrand #nzproducts #nzproductphotographer #waikatophotographer #waikatobusiness

Luxury picnic on the cliff, delicious drinks and food, provided by @tekarakalodge beautiful venue and accomodation near Port Waikato. Amazing experience with great people who know hospitality best!

“Be good, do good, drink good”
Second part of my shoot with @goodgeorgebeer
This part was shot inside the venue (Good George Dining hall in Hamilton) 🙌

I love a good brief and the good vibes shooting with the team was everything I love about working with venues and brands. 🤌

If you want to learn more about how this shoot was planned, head over to my story for the link, or find it in the blog [link in bio]

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Get in touch

Got a project in mind? Let’s chat!

Say hello

Pictured by Lucie

NZ Commercial & Brand Photographer based in the Waikato

Brand & Commercial Photography Services

Expert & Specialised Photography

Food Styling & Prop Styling

Content Creation, Reels & Stop-Motion

Film Photography

Available now

​

Follow me on Instagram

Get in touch

Behind the Lens Access

Food Styling
& Prop Styling

Content Creation,
Reels & Stop-Motion