Why should you Choose Pictured by Lucie as Your Food & Brand Photographer - And How We Can Grow Together

Hiring a brand photographer is about more than just getting beautiful images - it’s about building a creative partnership that helps your business grow and evolve

Hi, I’m Lucie, a Hamilton-based brand photographer and food stylist. I love creating authentic, impactful photography that tells YOUR story.

With my Photography That Grows With You program, I offer discounted rates for clients booking multiple sessions per year. Whether you need to refresh your menu, launch seasonal campaigns, or keep your social media vibrant, I’m here to support your brand’s ongoing visual journey.

Why is consistent, evolving Photography so powerful?

Your brand’s story changes with every new product, menu update, and campaign. And your photography should too. Booking regular shoots ensures your visuals stay fresh, relevant, and aligned with your marketing goals.

Clients who work with me long-term appreciate the ease of a trusted partnership, where we develop a shared understanding of style and goals, saving time and delivering consistent results that resonate with their audience.

Why work with me? (Pictured by Lucie) Choose the right Food & Brand Photographer

I don’t just take photos, I help with styling, and I become part of your creative team. By understanding your brand’s values and customers, I tailor every session to communicate your message effectively through product, lifestyle, personal branding and venue photography.

I bring the expertise to make every shoot run smoothly, from concept to final delivery. My experience means I can anticipate what will work for your audience, saving you time and ensuring your visuals hit the mark.

My approach is collaborative, relaxed, and focused on results. You’ll get imagery designed for your specific channels, from websites and menus to social media and print.

I also love showcasing our images on my socials and here on the website & blog whenever I have a spare moment! It’s a wonderful way to share the stories behind it all and to celebrate the brands who trusted me.

How do my multi-session offers help your business grow?

To make ongoing content creation simple and cost-effective, I offer special discounted rates for booking multiple shoots annually:

• Quarterly Subscription: Ideal for seasonal menu changes or product launches

• Half-Yearly Subscription: For steady content updates & campaigns throughout the year

• Monthly Subscription: Perfect for brands and hospitality venues needing frequent fresh visuals

Each offer includes personalised planning, styling advice, and priority scheduling, ensuring your brand stays ahead with compelling, consistent imagery.

Who benefits most from Brand Photography?

• Food, beverage & beauty brands launching new products or campaigns

• Marketing, design, and PR agencies seeking a reliable, creative photography partner in NZ

• Hospitality venues, restaurants and cafes refreshing their menus and social content showcasing updated spaces or offerings

  
  

Ready to grow your business?

If you want to choose a photographer who gets what your business needs, someone invested in your brand’s success, let’s connect. Together, we’ll create images that evolve with your business, engage your audience, and build lasting trust.

Contact me today to chat about your project and let's start your visual growth journey together. I can't wait to hear from you!

Hey! It me! The gal behind the lens! Lucie Smeriglio shot by Holly Fulforth Photography

Flat-lay photographed, styled and edited for My Food Bag's "Heart Healthy" campaign.

Pictured by Lucie - Hamilton Waikato NZ Commercial Photographer specialising in Food, Brand & Product Photograhy